Policy changes can be difficult and time consuming, but they are possible with persistence and dedication. Changes in policies often occur when the prevailing ones become discredited. For example, if it becomes clear that a community’s response to a drug problem, such as increased enforcement and punishment, isn’t working, or is making the situation worse, citizens may be willing to try something new. Similarly, when it becomes clear that a company or government agency is acting illegally or unethically, citizens might pressure officials to pass stiffer laws.
The political and psychological climate also sometimes make it a good time to push for policy change. For example, politicians tend to be more receptive to suggestions about official government policy when an election is close. Also, if a policy is already controversial – for example, if it’s widely viewed as being ill-advised or dangerous – then the public may be more open to hearing about alternatives.
Organizations that work with the issue you’re trying to change have credibility and the technical knowledge needed to discuss the issues surrounding the policy in question. They often have the data and information you’ll need to make your case for a policy shift, and they can be an excellent source of support in your campaign. Emphasize the positive aspects of your proposals, where possible. For example, suggesting incentives (tax breaks for those who do the right thing) rather than punishing them (special taxes on people who break the rules) is a more positive way to frame your position.